When you try to do too much, you will usually fail. It’s not always your fault, it is just that you might not have access to the best advice from the outset, and that leads you to believe you can create a hundred and one products and services that will solve many problems for people, and actually make more money. If you start by thinking smaller, and try to solve all the smaller problems people face, then you are usually going to have a better result from your chosen niche.

As an example, let us take ebooks that teach how to find niche keywords. This is a very big industry and there are millions of dollars worth of software out there to help people get the best from keywords. If you think about the problems that you have with just one keyword tool, and set about working out how to fix that problem, you could technically offer this out as a product in itself. If you have a keyword tool that gives you the opportunity to search everything you need to know about a keyword or niche, but does not provide data like “which state in America does the keyword get searched most often” then this is a starting block for software. You could get a programmer from Freelance.com to build a fast tool that would take a keyword (found by your regular keyword tools) and deliver the top ten states that are searching for it.

If the tool cost $50 to make, then you could make this back by selling the product to your list at just $5.00 each, or as an ebook and product combo on an internet marketing forum. By going super niche, you are creating a market for the people who have a problem. This is where many people fail – they would try to create a tool that does way too much, and take a long time to build, and therefore would have a higher price tag.

One of the first places on your list of ways to market your website should be Ezine articles. Providing you with high quality do follow links for Google worth, Pagerank, and natural traffic, Ezine sits and markets you website 24 hours a day for free. Possibly the most respected among the directories, Ezine has been around for years, and will continue to grow in terms of size and quality, because it is the ultimate collaborative source of information, with articles that have often been written by professional marketers and writers.

You can easily tap into Ezine articles as a marketing tool by using little known methods of ranking your article. Ezine has a most viewed section for its articles, and this can be found at the bottom of every article page. The top articles are found here, and link to from thousands of other articles throughout the site, in each category. If you want to get to the top, simply find out how many views the top article has had, and then knock them off the top spot. To do this, there are many options, and this is one of them:-

All Ezine wants to see is a unique IP visiting that article to count as a unique view. All you need to do is get a few hundred people to view it to ensure you get the top spot. Depending on your niche, all you need to do is find a related forum by searching Google. Go to the forum, and sign up. Make a few good posts to build up your post count so you can actually have a signature, and also post links. Every forum has different rules for this.

You next step is to find a related thread on the forum, and then reply to the poster, with a very relevant and helpful link. You must not look any way spammy, and having an Ezine link will also add to the trust value (as opposed to posting your URL for your own site). If the article you wrote is about Forex, and discusses a particular topic in the niche, then you should post something like “I’ve found Ezine articles to be pretty helpful on that, like this article: link to your site. If you navigate through Ezine’s categories, you will see they have a Forex section and the articles are pretty good.”. This doesn’t sound spammy, and will be allowed by moderators. On a fast growing thread, you will get a few hundred views for free.

If you are struggling to find a niche on Clickbank or Paydotcom that you can sell on your niche blog, then it is advisable that you have three websites that you regularly subscribe to their RSS feeds. These sites will let you know as soon as a product is launched, and also when a joint venture is being requested by the authors of the products. You may find it very difficult to compete for some keywords relating to Clickbank products, because affiliates are straight away going to be creating sniper sites for page one stardom. Your best bet is getting in either before a product is launched, or on day one of the actual launch itself.

CB Analytics is one of the leading websites that notify you when a product is launched on Clickbank. You can get lots of great information about the gravity of a product etc. so it is well worth signing up and also adding their RSS feed, so you get up to the minute information on new products.

CBEngine is another site in the same style of CB Analytics, and will also allow you to get information on products that re-listed and/or underpromoted. This can offer you some great lead time on getting a ste ranked for that product, and earning some money alongside the big hitters in affiliate marketing.

Another site that deserves a mention is JV Notify Pro, because this site tells you when a product is DUE to be launched. This can often give you up to two months to prepare your sites and marketing. You can also get plenty of sales copy and graphics together in this time. When a product comes up on there, you will of course be amongst hundreds of other people who are already promoting, or actually about to start promoting the same offer – so you must make sure your marketing plan is fast and furious.

There’s a popular misconception that blogs (all blogs) do not allow comments, and they are so heavily moderated that you would never see one of your comments go live with a backlink intact. This is untrue, and you will find that it is the biggest blogs on the web that will give you the most link juice, and who actually encourage posting on their sites. This is all part and parcel of the internet revolution that is Web 2.0, where sites strive to become more collaborative with their readership.

When you are looking for blogs to post on, you will most probably be doing it wrong. You will be looking for blogs in your niche, which are relevant to your site. This way, a comment that you post on the blog will be relevant, and of course moderated accordingly. This is, to some extent, exactly what you should be doing. You post a comment, and your name becomes an anchor text. That anchor can point at your niche site. However, the way to REALLY do this properly, is to look for blogs that have Top Commentators. Well the main reason is that your anchor text will appear on every page of the blog –as well as the front page. You will get the link juice of whatever Pagerank the site is, and also even get traffic from people clicking your name/link – because you are a top commentator.

The way to find these sites is also very simple indeed. Simply go to Google, and search for the following:

allintext: “Top Commentators” “Powered by WordPress “

And that is all. Now all you need to do is check the Pagerank of each site you visit, and only comment on sites that you are knowledgeable about. You often only need around 5 – 10 comments to hit the top spot. This may run for days or weeks. Your backlinks will remain there for as long as you comment. As you build up more and more of these sites in your armoury, simply outsoruce the whole job to keep those backlinks intact.

When you are looking for relevant places to advertise your website, you cannot really get much better than forums. They are a minefield for some people, but if you learn how to use them properly, and within the rules of the particular forum, they can be a goldmine. If the forum allows signatures, then you can put a link to your website in there and get some traffic flowing to your site for nothing. It will only cost your time, and will pay you dividends over many years. Your link will be on the internet as long as the forum is alive, and considering some big forums have been online since 1995 and going strong – it is genuinely a good investment of time.

If you can be the guy that provides the answers to people, then you can certainly be the one who gets a lot of traffic. People respect others who help people out, and if you can be that guy – then you will get the traffic. All you need to do is look for the questions that people are asking the most, and then go and research the product/service. You can usually find answers on places like Yahoo! Answers or Wikianswers. There’s also millions of online blogs. If you are willing to do the digging, and you enjoy helping people, this could end up being your sole source of traffic. A lot of people get traffic daily by helping people like this. If you get a reputation for being the forum’s ‘go to guy’, people are more likely to take what you say as authoritative, and any link you post will be followed. This is a good place to be.

If you cannot find the answer to a question, you can still actually participate in the conversation, by doing a little research on the niche, and then posting a comment. Even this has the capability to get traffic.

When your visitors arrive at your site, there is a great way of retaining their interest, and actually getting their contact details that most marketers now use. The method is of course free ebooks and guides, in return for their email address and name. You will see a small optin capture box on a home page on a blog, which will say something like “register now for a completely free guide on such and such niche”. This is a very powerful way of getting both the interest piqued in your prospect, and getting their contact details for future upsells. The problem most people have with this is the content itself. A 3000 word ebook is quite costly when you are looking for quality, and PLR is a little bit of a problem most times, because it is quite often rehashed information that they have read elsewhere on the internet.

The quickest way to get 3000 words together for a free guide is to head over to Wikianswers and Yahoo! Answers. They will have lots of questions about your niche on there, usually, and then you can be assured of the answers because this is the whole reason these sites are set up. When you put together a “Top 25 Tips on Dog Breeding” or whatever your niche is, the visitor will be very quick to give their email address, because a) it is free, and b) it is completely related to why they are there in the first place. You can find questions and answers on almost any subject, and you can usually guarantee that the content will be totally unique to the reader – because very few people use this method of gathering content. You only need to rewrite it a very small amount for it to be unique, and people will never notice that this is content from the web. Nobody ever reads through an entire questions site…

Before YouTube, can you remember how you used to search for videos online? Not many people can. They see YouTube as being the first and most popular video serving website, and it would naturally be the first place you would look, if you were looking for a video of something online. Google genuinely had to acknowledge that YouTube was becoming a superpower on the internet, and in 2006 acquired YouTube to the tune of $1.65billion. With all that said, and with the traction YouTube has now built up, you can safely say that Google, along with the other search engines, gives a lot of credence to video online.

Google is particularly interested in your website if you display multimedia, and even more interested if you have the media rich content that they own. Never more has it been more apparent that including video, images and other media on your website can actually curry favour with the search engines.

Embedding videos is a very simple task, and YouTube encourages it by giving you the opportunity to embed using different sizes and colours on every video they serve. Whatever your niche, you can simply find a video that fits the best, and then embed it on your blog. By adding some notes to the page, that accompany the video, Google sees this as highly relevant, and will strive to send visitors if the rest of your site is just as good. The trick is, do not overdo it. Far too many websites have YouTube videos being blasted to their pages using autoblogging software, and Google knows this.  If you fall into the same trap, then Google will discount this content as being very non-unique, and possibly rank you much lower. Use video as and when you need to, and observe the colour schemes that you have already to integrate the video better. With this in mind, you cannot go wrong.

Blogging can be a pain in the butt if you do not want to spend time ensuring the site is up to standrads that search engines now demand.  They require more and more from a webmaster now, than ever before. Usually, it’s content. Content can make or break a site, and the only real longevity a site ever gets is from unique regular content being added, and Google seeing this happen over a length of time.

You can argue the point that most of the autoblogs out there are spinning content to 30% unique, and they are getting away with page one rankings with Google – but for how long? You really need to add enough content to ensure Google thinks you are an authority on your niche subject, and starts pumping traffic your way, based on this trust. That word has now become a beacon for most webmasters, because Trustrank is well and truly here. Google is now ranking sites NOT just based on their inbound links, but also on their outbound links (amongst other things under the Trustrank banner). If your site has no selfless outbound links – which can link to any site – then your site has less chance of ranking higher. The best place to observe this is on website flipping sites like Flippa.com. You can check the micro-niche blogs that advertise Amazon products. These guys rank up high in the SERPs, and all include Trustrank methods. You will see few that do not have outbound links in their sidebars…

Another big deal over at Google HQ has always been backlinks. You may have seen recently that Angela and PJ’s backlinks have been penalized by Google, and their sites have received a drop in Pagerank. This is testament to the fact that all your backlinking activities should be natural and relevant. Always be wary of purchasing backlinks – it may harm your site if you do!

It is very possible to perform arbitrage on your blog with Adwords or any pay per click (PPC) system. Arbitrage simply means that you are buying traffic that will convert well on your blog, and selling products or earning revenue that will be worth more than the expense of the PPC traffic itself. For example, if you sold ebooks for $20 and you bought traffic at $0.02 per click, you would need to sell one every 10 clicks to break even. However, if you sold 2 ebooks, then you would be in profit. The trick is to get the best possible converting traffic that you can.

Do not assume that all you need is a keyword that will cover the whole niche, and nothing more. What you need are special keywords that take some people hours to find. These are buying keywords. The keywords you need are the ones that people are typing in, and are ready to buy. In some niches, this is easy to do, because the keyword modifiers used are such as “buy shower curtain” or “purchase lawnmower”. When it comes to products like ebooks or internet marketing coaching for example, you would struggle to find the buying keywords, unless you begin to think differently about your visitor.

Instead of trying to think of a buying keyword (where there may not necessarily be one) you should concentrate on the way you handle the visitor when they arrive. If they arrived from a keyword like “seo coaching” for example, there is no need whatsoever to explain to them why they need coaching – because they have already decided they need it. Simply give them what they are looking for – details of the coaching, and a price. You can apply this to any niche where the product or service itself does not have immediately recognisable buying keywords.

Blogging is the best way to make money online.  WordPress blogs are the best type of websites to have as they rank extremly well on Google due to how well optimised they are for search engines and easy navigation.

They are very easy to manage aswell.

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